◆ Webdesign · sellsuccessfully.io/webdesign

Stop sending good leads to a page that can’t close.

Your sales system fills the pipeline. Your website is where the deal lands, or leaks. I design and build pages that convert, end to end. Seven recent builds below.

Free 10-minute audit. No deck, no pitch.
  • 0 sites shipped
  • 0 templates, everything custom-built
  • 0/100 Lighthouse target on every build
01 / 07

FLOK

Marketplace, launched

A marketplace for discovering and booking kids’ activities, classes and camps across Switzerland — swimming, arts, sports, music. Built to make a busy-parent decision feel effortless: search, trust, book, done.

Sector
Kids-activities marketplace · Switzerland
Scope
Design · Build
Year
2025
Visit live site
02 / 07

Ahodzil

Pre-launch → waitlist engine

A Norwegian deeptech pre-launch: a compile-time optimisation framework plus an energy rating standard for software. The site had to make a CTO believe the tech and a CFO see the line item on one scroll. Hand-coded, dark and technical, with every animation in pure CSS — zero JavaScript.

Sector
Deeptech · Norway
Scope
Positioning · Copy · Design · Build (zero JS)
Year
2026
Visit live site
03 / 07

Otto Keukens

Built from zero

There was no website. No pipeline, no proof, nothing to send a prospect. From zero: brand, copy, art direction and a one-page machine that books quote calls, for project developers ordering twenty kitchens and homeowners ordering one.

Sector
Interieurbouw · Best, NL
Scope
Brand · Copy · Design · Build
Year
2026
Visit live site
04 / 07

Vergelijker.nl

100/100 Lighthouse target

A full redesign of a Dutch comparison platform: energy, internet, mobile, insurance. New design system, an AI assistant front and centre, and a rebuild engineered for perfect 100/100 Lighthouse scores. Fast is a feature.

Sector
Consumer platform · NL
Scope
Redesign · Design system · Build
Year
2026
Visit live site
05 / 07

Capptions

Scroll-driven story

Seveso Control™: a scroll-told launch page for compliance software. Hundreds of animation frames carry the story, from one overloaded head to one command centre, before a single feature is named. Enterprise SaaS that doesn’t read like enterprise SaaS.

Sector
Compliance SaaS · NL
Scope
Concept · Animation · Design · Build
Year
2026
Visit live site
06 / 07

Seasonable

Product, named + built

A multi-tenant SaaS for Dutch campsites and holiday parks to plan their seasonal staff. Named, designed and built from the idea up — brand, marketing site, product UI, and a layered mountain-parallax hero that lunges as you scroll. My own product, built to sell to many.

Sector
Seasonal-staff SaaS · NL
Scope
Product · Brand · Design · Build
Year
2026
Visit live site
07 / 07

Grofwerk

Studio brand, in-house

My own automation studio — workflow automation with n8n, AI and integrations. A fast, editorial one-pager that makes a technical service legible to non-technical buyers, in plain Dutch. Brand, copy, design and build, all in-house.

Sector
Automation studio · NL
Scope
Brand · Copy · Design · Build
Year
2026
Visit live site
◆ How a build works

From a leaking page to a closing page.

  1. 1

    Free 10-min audit

    A free 10-minute look at your live page. I show you exactly where it leaks and what I would build instead. No pitch, no deck.

  2. 2

    Positioning + copy

    Before a single pixel, we nail the message. Positioning first, then copy that closes. This is where most sites are actually won or lost.

  3. 3

    Design + build

    Custom design in your brand, then built for real — fast, static, zero templates. Engineered toward a 100/100 Lighthouse score.

  4. 4

    Launch + handover

    It goes live and you own the code. No lock-in, no retainer trap. The thing keeps working long after I am gone.

Every build includes
  • Positioning & messaging
  • Conversion copy
  • Custom design, zero templates
  • Fast static build
  • You own the code
  • Live in weeks, not months
Wouter van de Velde
◆ Who builds it

Built by someone who sells for a living.

5+ years in B2B SaaS sales. €4M+ in closed revenue, single deals up to €120K. I have felt exactly where a page loses the deal — so I build the way a salesperson thinks: positioning first, copy that closes, and speed that never loses the click.

— Wouter van de Velde, Sell Successfully

◆ Why webdesign, from a sales consultancy

A great sales setup with a leaking website is still leaking.

Plenty of brands have the outbound dialled in. The sequences run, the calls get booked, the pipeline fills. Then the click lands on a page that doesn’t convert, and everything upstream gets more expensive.

That’s the gap I fill. Pages designed and built by someone who sells for a living: positioning first, copy that closes, and a build fast enough that nobody bounces waiting for it.

◆ Investment

Priced like an asset, not a retainer.

Start here Free 10-minute audit. I map where your site leaks and what I would build, live. No cost, no pitch.
Full build €5k–€15k Positioning, copy, design and build. Fixed price, agreed up front. No surprise invoices.
  • You own the code, forever. No lock-in.
  • Fixed price, agreed before we start.
  • Built toward a 100/100 Lighthouse score.

I only take on a couple of builds a month, so each one gets the full attention.

◆ Questions

The things people ask before booking.

What exactly do you build?

Positioning, copy, design and the build itself — a sharp one-pager or a full multi-page site. Custom, no templates, in a fast modern stack like the six sites above. You own the code.

What does it cost?

It starts with a free 10-minute audit — no cost, no pitch. Most builds then land between €5k and €15k, at a fixed price agreed up front — no surprise invoices.

How long does it take?

Weeks, not months. The six sites above all shipped this year. Exact timeline depends on scope, and we agree it before anything starts.

I already have a site — can you just fix it?

Often, yes. The audit tells us whether it is a redesign or a full rebuild. Either way you end up with a page built to convert, not just to look nice.

Do you write the copy too?

Yes, and it comes first. I sell for a living, so the words that close are the starting point — never an afterthought bolted onto a template.

How is this different from a design agency?

Most studios design something pretty and hope it converts. I am a sales consultant who builds: I start from positioning and the sale, then design around it.

◆ In their words
“You guys are always 3 steps ahead. Every step we thought of, you added three steps more to it. I fall in love every time I see it.
Teena Jilka Founder, FLOK · kids-activities marketplace, Switzerland

Let’s look at your page.

One call. I’ll tell you where your site loses deals, and what I’d build instead. No 200-slide deck, no retainer pitch.

Starts with a free 10-minute audit. No cost, no pitch.